We continue our journey on understanding the ins and outs of what moves a community forward, and today's guest represents a key pillar of that: the people. Her -as of now- 13-year adventure of documentation has helped connect our home to all of the great local business and art that comes from right here en La Frontera. Through practice and consistency, she has covered so much of the Borderland through different mediums ranging from simple of-the-moment photos to long-form conversations on her Youtube channel with who knows what's to come. Whatever gets the info out there, as she puts it. Her passion and authenticity in her content creation have allowed her to create what is now a massive portfolio of El Paso highlights, and so much more beyond our city as well. Our city has steadily grown closer and closer together as a community, and it's safe to say that so much of that stems from the efforts of our neighbors and friends, such as our guest for Episode 038. Ladies and gentlemen, without further ado, live at the HQ… we welcome ANNIE PEREZ, the creative behind ANNIE'S ADVENTURES.
Chapters:
1. 0:00 - Housekeeping
2. 1:36 - Introductions
3. 3:13 - Finding Where the Adventure Begins
4. 14:49 - Evolving the Content You Create Over Time
5. 29:50 - Improving on the Marketing of Annie’s Adventures
6. 37:08 - The Weird World of Social Media Marketing
7. 48:59 - Examples of Local Businesses Doing Great Things
8. 53:40 - How a Community Can Evolve with Collaboration
9. 1:00:07 - & How a Creator Can Evolve Through Consistency
10. 1:09:31 - Closing Words